1-on-1 Training
One-on-one coaching tailored to your fitness level, health history, and goals. In person at our studio or virtually from home.
Under $100 / session
Hell's Kitchen · Midtown Manhattan
Personal Trainer
Personal Trainer
in Hell's Kitchen.
Get strong, lose fat, feel great.
Certified 1-on-1 and semi-private personal training in the heart of Hell's Kitchen — every session under $100, no contracts, no membership fees. Training New Yorkers since 2017.
Right In The Neighborhood
Training In The Heart OfHell's Kitchen.
BUF Personal Training is a private studio at 347 W 36th St, Suite 1002-1004, right where Hell's Kitchen meets the Garment District and Midtown West. If you live or work between 34th and 59th, we're a short walk away.
We're minutes from Penn Station and Hudson Yards, with easy access from the A, C, E and 1, 2, 3 lines at 34th St, plus the B, D, F, M and N, Q, R, W nearby. Come straight from the office, on your lunch break, or before the commute home.
Since 2017 we've trained over 1,000 New Yorkers from Hell's Kitchen, Hudson Yards, Chelsea, and Midtown — and kept every session under $100 while we did it.
How We Train
Ways To Trainwith us.
Every program is built around your goals — fat loss, strength, mobility, or just moving and feeling better. All at honest Hell's Kitchen pricing.
Semi-Private (1-on-2)
Train with a partner and split the cost — bring a friend or we'll pair you up. Both still get personalized programming.
Even less per personMobility Sessions
Targeted flexibility and joint work to reduce pain and improve range of motion. Standalone or added to your training.
Learn more →Diet Coaching
Honest, sustainable nutrition guidance from a certified coach to support fat loss, muscle gain, or just eating better.
Add to any plan
Why BUF
Why Hell's Kitchentrains with us.
Under $100, Always
Every session — 1-on-1, semi-private, or virtual — stays under $100. Midtown trainers routinely charge $130–190. We don't.
No Contracts, No Fees
No membership, no sign-up fee, no long-term commitment. You pay only for the sessions you book.
Certified Trainers
Our coaches hold nationally recognized credentials — NASM, ACE, NSCA — and know how to teach the lifts properly.
1,000+ Clients Since 2017
Nearly a decade training New Yorkers in Midtown, with a 5-star Google rating from the people who've done the work.
A Private Studio
No crowded gym floor and no waiting for equipment — just you, your coach, and a focused hour built around your session.
Steps From Your Door
Central to Hell's Kitchen, Hudson Yards, and the Garment District — easy to fit into a real Midtown schedule.
From The BUF Blog
Read The Article
Why Hell's Kitchen Is NYC's Best For Strength Training
Hell's Kitchen has quietly become one of the densest pockets of serious strength training in Manhattan. We wrote about what changed, and what it means if you train here.
Common Questions
Hell's Kitchenpersonal training FAQ.
How much does a personal trainer in Hell's Kitchen cost?
At BUF, every session is under $100 — well below the Midtown average of $130–190. 1-on-1 training runs $90–98 per session depending on how often you train, and semi-private (1-on-2) sessions are even less per person. No contracts, no membership fees.
Where is the studio located?
We're at 347 W 36th St, Suite 1002-1004, New York, NY 10018 — in the heart of Hell's Kitchen and Midtown West, a short walk from Penn Station, Hudson Yards, and the Garment District.
Do I need a gym membership to train here?
No. BUF is a private personal training studio, not a gym. You pay only for the sessions you book — no membership, no contract, no sign-up fees.
What kinds of training do you offer?
1-on-1 personal training, semi-private (1-on-2) training, standalone mobility sessions, virtual training, and diet coaching. Every program is built around your goals — fat loss, strength, mobility, or general fitness.
Are your trainers certified?
Yes. Our trainers hold nationally recognized certifications (NASM, ACE, NSCA) and have helped over 1,000 New Yorkers reach their goals since 2017. BUF holds a 5-star Google rating. Meet the BUF team.